LISBON CITY LOGO
The Portuguese pavement is a distinctive feature of Lisbon, with its intricate stone patterns adorning the city streets. Equally symbolic is the Tejo River, which gently embraces the city along its entire waterfront, creating a unique atmosphere and offering stunning views that highlight the close connection between Lisbon and the river.
These two elements, the patterns underfoot and the curve of the river, became the starting point for the city's main logo. A mark that captures the feeling of Lisbon and lays the ground for a wider identity system.
ONE CITY
with many choices
TOURISM / LEISURE / ARTS AND CULTURE / SPORTS
In addition to the city's main logo, there are four variations representing different areas: tourism, leisure, arts and culture, and sports. All these variations use a common element from the city's main logo, the semicircle.
The tourism logo symbolizes walking feet, reflecting the typical strolls taken during trips. The leisure logo represents the flowers in Lisbon's gardens. The arts and culture variation evokes the opening of curtains on theater or gallery stages. Meanwhile, the sports logo represents sports pavilions.
